EV Value Proposition
Support to a primary global OEM to develop the value proposition for its coming new products, based on: Analysis of Customers’ needs and experience (focused on EVs early adopters and missing buyers); Benchmark of competitors planned and implemented EV value proposition
E-Van After Sales Strategy Project
Given the launch of new electrified products, we supported a global OEM in assessing After Sales business opportunities and strategy with a focus on Batteries, Chargers and Maintenance with objective to identify how to cover the profitability gap vs ICE vehicles
EV Strategy Benchmarking
Support to the European HQ of a leading automotive OEM to develop the overall strategy for the launch of their BEVs based on a benchmarking on multiple aspects: mid-long term sales and production strategy; current and expected value proposition; EV ecosystem; distribution model
EV Distribution Model
Given the incoming launch of its new BEVs, we supported the Italian National Sales Company of a leading automotive OEM to define the proper distribution model considering overall sales targets, the different market potential of regions/market areas, the retail agreement evolution
EV Charging Infrastructure Development Strategy
For a primary Italian utility company, we defined the strategy to develop the charging infrastructure of a main municipality estimating the trend of EV car park (2030 and 2050) and of electricity demand and considering the evolution of charging stations types and of customer behaviors
EV Readiness
Competitors analysis, customers interviews, mystery shopping and integrated reporting in order to evaluate the dealer network effectiveness during the whole sale process and in order to evaluate possible optimization actions of the EV offering and brand awareness
Benchmark Analysis of e-mobility Products
Support in the data collection and modeling of the competitive positioning of current and foreseen products over the North American and European markets
Go to Market of DC off-the-shelf EV Charging Stations
Support to Global Marketing in the PMO and set up of the Go to Market activities related to DC off-the-shelf EV charging stations
Global Mobility Service Provider
Supporting the MSP Offering department of
e-Mobility Global Marketing in strategic activities aimed at developing the role of the MSP at global level
Support for the definition of a tariff for public and private EV charging
Support in the PMO activities for the design and launch of a joint tariff for public and private EV charging services
Support for the launch of the New Product Recharge Partner
Support for the project management activities for the definition and implementation of new commercial offers in the electronic mobility market using the Agile approach
Fast Recharge Project Support
Support for the preparation of the final technical and financial reports of the project (Italy and Austria)
e-mobility Marketing Governance and Operations
Mapping, design and implementation of the impacted processes. Specifically, the process definition activities covered a set of micro processes as well as a set of macro sales and commercial processes
Italian Motorway Network Study
Business models to be implemented on the motorway network for the infrastructure and management of the electric vehicle charging service
Grid Code of the charging station for electric vehicles
Support in the regulatory analysis, in defining the value chain, in the market analysis of technologies enabling smart charging and support in the definitions of drivers to evaluate the possible solutions and drafting of the grid code to regulate connection of charging stations
e-Mobility penetration market analysis
Analysis of the penetration of the electric vehicles in the city of Rome and the impact on the electric grid for the local DSO
EV charging as an element of flexibility of the network
Preparation of a Pilot Project proposal to be submitted to the Italian Authority regarding charging of electric vehicles as an element of flexibility of the grid
Charging Services Mobile App
Support the Business Line in the governance of the evolution of the mobile app that provides customers with a range of charging services