Dec 2, 2024
Reports
Smart MobilityMobility is an essential element of modern life, a necessity that evolves with societal and technological changes. In an increasingly urbanized world, traditional modes of transportation are being challenged by environmental, economic, and social issues. In this context, smart mobility stands out, offering a vision of transportation that is more sustainable, efficient, and accessible, closely aligned with the concept of a Hyper Smart Society.
Mobility habits are rapidly changing, driven by new generations who view transportation as a service rather than an asset to own. Young people, in particular, show a growing openness to shared and sustainable solutions. According to a recent survey, 67% of respondents in Italy favor the use of public transport as long as it is punctual, safe, and frequent. Simultaneously, technologies are redefining the mobility landscape. Autonomous driving systems, artificial intelligence, and real-time data analysis optimize traffic flows and improve road safety. The adoption of electric vehicles, encouraged in many cities, significantly reduces environmental impact, addressing one of the main concerns of users.
Challenges and Opportunities for a Connected Future
Adopting a smart mobility model is not without obstacles. The main challenges include the lack of adequate infrastructure, such as bike lanes and charging stations for electric vehicles, and the dominance of private transportation. Despite growing interest in solutions like carpooling, still underutilized in Europe, car ownership remains deeply ingrained, especially in countries like the United States, where 52% of the population uses private cars daily. However, the opportunities are equally significant. Shared mobility is gaining ground in Latin America, where 33% of users in Colombia use carpooling to reduce costs and traffic. In Europe, interest in solutions such as micromobility is growing, with 45% of Italians willing to use bicycles for urban commuting, especially among younger age groups.
Emerging Trends and Adoption
According to data from the study, the mobility landscape is set to evolve rapidly in the coming years, with increasingly widespread adoption of innovative technologies and sustainable solutions: Shared Mobility: Car-sharing and bike-sharing platforms are on the rise, with 30% of Brazilian users already actively engaged in on-demand mobility services. Public Transport: Young people aged 18-24 are particularly receptive to using public transport, with 71% of them favorable, provided adequate coverage and greater reliability are ensured. Electric Vehicles: 33% of European users are considering purchasing an electric car within the next five years, a percentage likely to increase thanks to government incentives and improved charging infrastructure. A crucial aspect of the future will be the integration of various modes of transport into a single solution. Mobility as a Service (MaaS) systems represent one of the main opportunities to ensure smooth and personalized travel while reducing environmental impact.
From Data to Strategies for Change
The survey highlights that the transition to smart mobility cannot overlook a systemic approach. Investing in infrastructure, promoting economic and regulatory incentives, and actively engaging citizens are fundamental steps to ensure the success of this transformation. A significant example is the growing focus on urbanization models such as the “15-Minute City,” where all essential services are accessible on foot or by bicycle. This vision not only improves quality of life but also helps reduce congestion and pollution. Smart mobility thus represents a unique opportunity to redefine the very concept of movement. It is not only a response to environmental challenges but also a driver of social, economic, and technological innovation. With a holistic and collaborative approach, the future of mobility can truly be more sustainable, connected, and inclusive.